Lead lists your reps
actually want to call.
Small, trigger-based lead packs for agencies that care about reply rates, not just big CSVs. Every row has a reason it's there.
On well-run sequences
10–15% reply rates
Every row includes
Trigger + angle
Glow Botanics
Weak welcome flowTheir welcome series is 2 emails with no segmentation. Easy lift for a retention-focused agency.
Clearpath Analytics
Series A closedJust raised $12M. Hiring 3 AEs. They need pipeline now—perfect timing for outbound support.
Nomad Roasters
No post-purchase flowOne-time buyer rate is high. A replenishment or review flow could double LTV.
... and 22 more leads in a typical pack
Process
How it works
Four steps from ICP to inbox-ready leads. No bloated databases, no self-serve portals—just targeted research.
Share your ICP
Tell us who your best customers look like and what campaigns you're running. We learn your lens.
We define triggers
We identify the signals that indicate a company is ready for your offer right now—not just a match on paper.
Research & assemble
We manually research, tag, and build the pack. Each row includes trigger notes and a suggested angle.
Import & send
You get a clean CSV mapped to your outbound tools. Import it into Instantly, Lemlist, Apollo, or whatever you use.
Deliverables
What you get
Every pack is 25–50 accounts that actually look like your best customers, each with context your reps can use.
Trigger-based accounts
Every lead comes with a trigger—fresh funding, new hires, retention gaps, weak flows. Not just firmographic matches.
Clean CSVs, ready to import
Formatted for your stack. Columns mapped to Instantly, Lemlist, Apollo, or whatever you run your sequences in.
Briefs & suggested angles
Each pack includes a short brief with outreach angles tied to the triggers. Data plus a point of view.
Feedback loop
Tell us what performed and what fell flat. We refine triggers and targeting with each iteration.
Pricing
Pilot packs start at $399 for 25 accounts with full triggers, notes, and CSV export. One-off full packs (25--50 accounts) are $749.
$699/mo
1 pack / month
$1,299/mo
2 packs / month
$2,399/mo
4 packs / month
Preview
Inside a lead pack
This is what a pack actually looks like. Every row has a trigger and a suggested angle—not just a name and email.
| Account | Industry | Trigger | Suggested Angle |
|---|---|---|---|
| Glow Botanics | Skincare DTC | Weak welcome flow | Their welcome series is 2 emails with no segmentation. Easy lift for a retention-focused agency. |
| PeakFuel Co. | Supplements DTC | Generic popup offer | Homepage popup is a flat 10% with no quiz or conditional logic. Strong case for personalized incentives. |
| Heyday Home | Home goods DTC | No SMS program | Running email only. Zero SMS presence. Low-hanging fruit for a dual-channel pitch. |
| Stride Athletics | Activewear DTC | Inconsistent campaigns | Sent 3 campaigns in 30 days, then nothing for 6 weeks. Needs a send calendar and strategy. |
| Nomad Roasters | Coffee DTC | No post-purchase flow | One-time buyer rate is high. A replenishment or review flow could double LTV. |
| Driftwood Apparel | Fashion DTC | Cart abandonment gap | No browse or cart abandonment flows. Losing 15–20% recoverable revenue every month. |
Sample data for illustration. Real packs include 25-50 rows with verified contact info and CSV export.
Audience
Who it's for
Ecom email/SMS agencies
You manage retention for DTC brands. You need a steady flow of prospects with weak flows, bad popups, or inconsistent campaigns—so you can show them what good looks like.
B2B outbound agencies
You run cold outbound for SaaS or service companies. You need accounts with real intent signals—fresh funding, new hires, GTM expansion—not recycled databases.
Solo operators & boutique shops
You don't have a research team or the budget for a ZoomInfo license. You need curated lists at a scale that fits your capacity. 25–50 good leads beats 5,000 random ones.
FAQ
Common questions
Who's behind this
Alex Reid
Northline Leads is a one-person research studio run by Alex Reid. I've spent years in lead research and outbound operations, working with agencies who need better targeting—not bigger databases. Every pack I build is hands-on: I research the triggers, write the angles, and verify the contacts myself.
Say hello ->One next step
Ready? Email Alex.
Tell us a bit about your agency and who you sell to. We'll scope a pilot pack and get back to you within 24 hours. No call needed—just an email.
alex@northlineleads.com
Usually responds within a few hours